Who's That Eating
This interactive pop-up book follows seven animals enjoying their favorite snacks, each with a 3D pop up fold showcasing their distinct eating style. Each pop up was designed with a single page cut out, and a second backing page revealing the inside of each mouth and adding structural integrity. This simple design, combined with paper collage illustrations, brings life to each animal. The text includes eating sounds via Japanese onomatopoeia, encouraging the reader to open and close the pages as the animals munch away.
Who's That Eating Pop Up Picture Book by Keitaro Sugihara was featured as a creative example of communication design by the A' Design Award. Who's That Eating Pop Up Picture Book won the Golden A' Design Award in Graphics, Illustration and Visual Communication Design in 2021. The A' Graphics, Illustration and Visual Communication Design Award is an international, jury-voted, fair and ethical design prize that honors exceptional design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
