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Peaceful Scented Tea Packaging

Peaceful

Peaceful is a packaging design for scented tea. The outer box is illustrated with a hand-painted image of a woman wearing a cheongsam, the traditional dress of Chinese women, with floral patterns blended into the fabric. The illustration is applied by gravure printing on the cover of an aluminium can. The package has two parts, a box cover and a box body, so the small cans are easy to open, remove and display. The aluminium foil inside protects the tea from damp. Three flavours can be combined to suit different tastes.

Peaceful Scented Tea Packaging by WEIWEI ZHANG was featured as an innovative illustration of communication design by the A' Design Awards. Peaceful Scented Tea Packaging won the Iron A' Design Award in Packaging Design in 2021. The A' Packaging Design Award is an international, juried, academic and meritocratic design award which rewards outstanding design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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