Fragrance Gallery
Fragrance Gallery is a retail interior for a perfume brand in Beijing, covering 314 square meters. The space is arranged as an art gallery rather than as a conventional shop. The entrance is built from about 5,000 recycled perfume bottles, forming a media structure that changes color day and night. In the main hall, a curved surface 20 meters long carries digital projections of perfume textures and information on history and raw materials. The design combines visual, sound, scent and interactive elements, and guides visitors along a self-guided tour.
Fragrance Gallery Retail Store by Yuan JIANG，Chen SONG was selected as an innovative representation of architectural design by the A' Design Award. Fragrance Gallery Retail Store received the Silver A' Design Award in Interior Space and Exhibition Design in 2022. The A' Interior Space, Retail and Exhibition Design Award is a highly prestigious international design prize that celebrates outstanding design of residential interiors, restaurants, hotels, offices, galleries, retail stores, showrooms, exhibition spaces and more.
