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Moi Nivak Brand Identity

Moi Nivak

Moi Nivak is a brand identity created for an online retailer of contemporary collectibles. The retailer combines a select store and a design shop, offering daily collectibles and design items sourced from around the world. The identity system includes brand strategy, naming, stationery and a website. The primary typography is set in Sunset Gothic, a sans-serif typeface, and the word mark is a bespoke type design. The same typographic approach is applied across all brand communications to keep them legible, simple and direct.

Moi Nivak Brand Identity by Yuk Pui Cheung has been featured as an exceptional representation of communication design by the A' Design Awards. Moi Nivak Brand Identity earned the Iron A' Design Award in Graphics, Illustration and Visual Communication Design in 2022. The A' Graphics, Illustration and Visual Communication Design Award is a highly prestigious international design prize that rewards outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.

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