Digital Human
Digital Human is a live broadcasting platform built on artificial intelligence technology. The platform supports digital human production, live room construction and human computer interaction. AI anchors broadcast continuously for twenty four hours a day, which removes the need for on site staff and physical studios. The image of each anchor can be customized to match a brand identity. Diversified virtual scenes lower construction costs and present product attributes and brand concepts. The aim is to reduce the cost and the difficulty of live broadcasting.
Digital Human Live Broadcasting Platform by Baidu Online Network Technology. Beijing was featured as a creative example of communication design by the A' Design Awards. Digital Human Live Broadcasting Platform earned the Silver A' Design Award in Mobile Technologies, Applications and Software Design in 2023. The A' Mobile Technologies, Applications and Software Design Award is an international, juried, academic and meritocratic design award which recognizes outstanding design of smartphones, tablets, wearables, mobile applications, mobile games, mobile software, mobile platforms, mobile interfaces and more.
