The Coffee House
The Coffee House is a packaging and branding concept for a coffee brand. The design expresses the simplicity and hospitality that coffee can offer through a clean and modern visual language. Coffee beans are used as a graphic element, helping buyers to quickly understand the content of the package. The color palette highlights qualities such as comfort and flavor. The products are presented on can mockups that suggest materials suited to the segment. The concept was developed digitally as a study of simple coffee packaging.
The Coffee House Branding by RODRIGO CHIAPARINI was selected as an innovative illustration of communication design by the A' Design Award. The Coffee House Branding earned the Silver A' Design Award in Packaging Design in 2023. The A' Packaging Design Award is a highly prestigious international design prize which celebrates excellent design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
