Hj Lu Yinpiaolaohao
Shanxi Province is one of the most important cradles of Chinese Baijiu culture. This product comes from Shanxi. The brand originated from the Ming Dynasty in 1529 and has a history and culture of over 500 years. The design inspiration comes from the regional characteristics of Shanxi (such as Taihang Mountains), classical architecture of the Ming Dynasty, and furniture; in color matching, color contrast is used to enhance the brightness and contrast of the box and bottle shapes, creating a visual impact. The design style is antique and brings consumers a kind of Eastern classical beauty.
Hj Lu Yinpiaolaohao Baijiu Packaging by Sinong Wu has been identified as an exceptional representation of communication design by the A' Design Awards. Hj Lu Yinpiaolaohao Baijiu Packaging was awarded the Golden A' Design Award in Packaging Design in 2025. The A' Packaging Design Award is an international, juried, academic and meritocratic design recognition program which honors exceptional design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
