Magazine of Design

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Every Perfect Day Tea Package Design

Every Perfect Day

This redesign of Bigelow Tea's packaging enhances both aesthetics and functionality. Bold typography highlights each tea's benefits, while dynamic gradients differentiate flavors within a cohesive system. Each tea comes in a triangular box, which interlocks into a striking hexagonal form, strengthening shelf presence and user engagement. This modular, interactive design elevates the tea experience, blending visual appeal with practical innovation.

Every Perfect Day Tea Package Design by Ying Han has been highlighted as an innovative example of communication design by the A' Design Award & Competition. Every Perfect Day Tea Package Design was awarded the Iron A' Design Award in Packaging Design in 2025. The A' Packaging Design Award is an international, jury-voted, fair and ethical design competition which honors excellent design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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