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Propeller Labels

Propeller

Propeller is a collection of spirits from various parts of the world, associated by air travel theme and a pilot traveller as a brand character. Features of each sort of beverage are exposed through numerous illustrations, inscriptions resembling aviation badges and sketches serving as cocktail recipes. Multifaceted design is complemented with various tones of coloured foil, different lacquers, patterns and embossing.

Propeller Labels by Asta Kauspedaite was featured as an innovative representation of communication design by the A' Design Awards. Propeller Labels was awarded the Golden A' Design Award in Packaging Design in 2014. The A' Packaging Design Award is an international, juried, academic and meritocratic design prize which recognizes superior design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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