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SETMA Brand Design Logotype

SETMA Brand Design

The SETMA, Municipal’s Tourism and Environment Secretariat of Jijoca de Jericoacoara, brand represents the harmonious landscape and natural wonders of the city, from the Blue Lagoon, the Serrote, the Pierced Stone, the Sea and the iconic Sunset on the Dunes. The designer unified all these elements in a harmonious form with the use of sine waves curved elements, which represent the frequency, balance and equilibrium between all the natural beauty and experience the city provides, deemed beautiful by their residents and many visitors around the world.

SETMA Brand Design Logotype by Mateus Matos Montenegro was identified as an exceptional illustration of communication design by the A' Design Awards. SETMA Brand Design Logotype earned the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2019. The A' Graphics, Illustration and Visual Communication Design Award is an international, juried, academic and meritocratic design competition which honors exceptional design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.

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