Magazine of Design

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T Razr Transformative Tyre

T Razr

In the near future, the booming of electric transportation development is at the door. As a car part manufacturer, Maxxis keeps thinking how it can design a feasible smart system that can participate in this trend and even help accelerate it. T Razr is a smart tire developed for the need. Its built-in sensors actively detect different driving conditions and provide active signals to transform the tire. The magnified treads stretch and change the contact area in response to the signal, therefore improve the traction performance.

T Razr Transformative Tyre by Maxxis International and Cheng Shin Rubber Ind was recognized as an outstanding illustration of industrial design by the A' Design Awards. T Razr Transformative Tyre was awarded the Silver A' Design Award in Vehicle Parts, Auto Accessories and Care Products Design in 2020. The A' Vehicle Parts, Auto Accessories and Care Products Design Award is a highly prestigious, international, juried design competition that recognizes excellent design of car seat covers, GPS systems, roof racks, floor mats, steering wheel covers, car audio, dash cams, air fresheners and more.

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