Magazine of Design

Magazine of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Veggies Toy

Veggies

What if a toy can bring adults closer to children? Veggies is a set of toys designed for children between 2 to 5 years old, aiming to stimulate outdoor and group play. The goal is to enhance children's curiosity for exploring nature as well as their ability of socialization with other kids and adults. The standard set has 4 toy vegetables and 2 shovels (one kids-size, one adult-size) with 3 different interchangeable heads. Veggies stands out for promoting suitable and engaging play for children at a very wide and non-conventional range of age and not reinforcing gender stereotypes.

Veggies Toy by Tati Ferrucio has been selected as an innovative illustration of industrial design by the A' Design Award & Competition. Veggies Toy received the Bronze A' Design Award in Toys, Games and Hobby Products Design in 2020. The A' Toys, Games and Hobby Products Design Award is a highly prestigious, international, juried design accolade that rewards exceptional design of dolls, action figures, board games, puzzles, plush toys, educational toys, building blocks, model kits and more.

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Design Interview of the Day

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