Magazine of Design

Magazine of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
The Imperial Patek Philippe Marketing Campaign

Phillips Marketing Campaign Advertising

The Imperial Patek Philippe

Global multimedia campaign by Phillips in Association with Bacs and Russo to promote the sale of a rare Patek Philippe watch, once belonging to Aisin Gioro Puyi, known throughout the world as The Last Emperor, including logo design, cinematic trailer, historic documentary video, catalogue, and exhibition tour with stops in New York, London, Taipei, Singapore and Hong Kong; bringing the unique history and provenance of the watch to life.

The Imperial Patek Philippe Marketing Campaign by Phillips has been selected as an outstanding representation of communication design by the A' Design Award & Competition. The Imperial Patek Philippe Marketing Campaign was awarded the Silver A' Design Award in Advertising, Marketing and Communication Design in 2024. The A' Advertising, Marketing and Communication Design Award is a highly prestigious, international, juried design award that recognizes excellent design of advertisement campaigns, billboards, commercials, print ads, social media campaigns, direct mails, radio spots, email marketing, outdoor advertising and more.

Learn more about The Imperial Patek Philippe Marketing Campaign

 
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