Magazine of Design

Magazine of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging Design

Explore 39 award-winning designs tagged Packaging Design on Magazine of Design.

Oat Milk Packaging Design

Oat Milk

Oat Milk is a packaging design for a plant-based milk drink made from oats. The pack is an aseptic carton box measuring 85 mm in width, 85 mm in depth and 230 mm in height, and the graphics are applied by flexographic printing. Illustrations of young people with different lifestyles appear on the pack to present the drink as new and nutritious. Healthy daily habits are shown within the images in a subtle way. The design aims to stand out on the shelf and to invite consumers who do not yet know the taste of oat milk to try it.

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Himalaya Sheet Mask Packaging Design

Himalaya Sheet Mask

Himalaya Sheet Mask is a packaging design for a face sheet mask in the personal care category. The system covers five variants and uses a bright color palette, a playful font and a central note to self. Illustrations present the natural ingredients of the product in a soft style. The sachet is printed in CMYK, white and four special Pantone colors. The logo and the image are finished with spot gloss varnish, while the remaining surface is matte. The design is intended to appeal to young buyers in global markets.

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Hankol Liquor Packaging Design

Hankol Liquor

Hankol is a packaging design for a sauce-flavour liquor. The name refers to a person who drinks boldly and happily, which reflects the people-oriented spirit of the brand. The concept originates from blind taste. Positive and negative figures are combined, and the silhouette of the founder is placed in the negative shape to express the idea of not forgetting the original intention. Chinese calligraphy and a seal are used in the typeface. The outer box is made of environmentally friendly EPP material, and a metal logo is inlaid on the front surface.

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Souldar Cracker Packaging Design

Souldar Cracker

Souldar Cracker is a packaging design for a chocolate flavoured soda cracker snack. The product is placed at the centre of the visual composition. On the left side, a clear layout arranges the crackers at different distances to expand the sense of space within a limited area. Chocolate sauce falls from the top of the pack like rain, turning a static scene into a dynamic one. Brown is used as the main colour to express the flavour. The outer carton is made of ivory board, and selected elements are printed with gold stamping. Each cracker is wrapped individually inside the box.

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Vegan Packaging Design

Vegan

Packaging design for the entire range of products for a small company that produces cashew ferments and vegan cheeses. Handmade from plants with 100% vegan natural ingredients. The brand promotes the vegan lifestyle by eliminating actions of exploitation or animal suffering, as well as reducing its impact on the environment. The redesign and branding of its packaging was based on these brand premises, to emphasize the values and ethics of the brand. These premises can also be seen in the material used for the new packaging, recycled material.

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G Forty Top 40 Packaging Design

G Forty Top 40

This trophy is specially designed for Malaysia's G Forty Top 40 Awards. It is rewarded to influential leaders under 40 years old with contemporary business success. Inspired by the architecture of a human figure, the left-hand posture represents one's gratitude. It also incorporates white crystals which denote purity, elegance, and modernity. The overall design of the trophy is sleek and sophisticated which resembles one's prestigious identity in their area of expertise.

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The Soul of Maotai Flavour Wu Packaging Design

The Soul of Maotai Flavour Wu

Wu is a packaging design for a high-end Maotai flavour liquor. The bottle is shaped like a drop of liquid, expressing the idea that the liquor inside is a refined essence. The glass surface is glazed and the logo is gilded. The outer box is made of natural wood carved with a water grain pattern, which echoes the bottle form and can be recycled. A wood carved glass mould was used in production. The complete set measures 260 mm wide, 140 mm deep and 300 mm high. The design helps buyers understand the character of the liquor.

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Hankol Liquor Packaging Design

Hankol Liquor

Hankol Liquor is a packaging design for a sauce-flavour liquor. The name Hankol refers to a person who drinks boldly and happily, which reflects the people-oriented spirit of the brand. The bottle is outlined by strong and simple lines, and the logo is presented on the front. Positive and negative forms integrate the silhouette of the founder into the negative shape, recalling the original intention of the brand. Chinese calligraphy and a seal are used in the typeface to present an oriental cultural character. The outer box is made of environmentally friendly EPP material.

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From Caudat Packaging Design

From Caudat

From Caudat is a packaging system for coffee, produced in one kilogram, 500 gram and 250 gram formats. The design replaces the usual image of coffee beans with graphic mascots inspired by ancient civilizations and by Samoan tattoo art. Yellow and black are used in measured proportion to create contrast without visual discomfort. Open space keeps the layout clear and easy to read. The packs are printed by offset and flexography on paper, aluminium foil and plastic films. The aim is a coffee pack that is easy to remember and easy to describe to others.

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Inalia Skincare Packaging Design

Inalia Skincare

Inalia Skincare is a packaging system designed for a line of cosmetics based on herbal extracts and fruits from Crete. The design uses two plastic containers. A transparent outer container encloses a smaller black cylinder. The difference between the two layers refers to the altitude changes of the fertile soil of Crete. Gold concentric curved shapes printed on both containers recall the topography of the island. The inner cylinder rotates when the lid is turned. The packaging is offered in 15 ml, 30 ml and 50 ml sizes.

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Daejeon Bruce Rice Cake Redesign Packaging Design

Daejeon Bruce Rice Cake Redesign

Daejeon Bruce Rice Cake Redesign is a packaging design for a rice cake product sold by a confectionery company in the Daejeon area. Graphics of nine major landmarks of Daejeon are printed on the packaging, so buyers receive local tourism information together with the product. The range is divided into three series by flavour, and each series uses the natural colour of its main ingredient to show the taste. Product names appear in Korean and English. Thick paper is used, so the package can stand or lie flat and is not easily damaged.

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Co Ba Coffee Packaging Design

Co Ba Coffee

Co Ba Coffee is a packaging design created for a Vietnamese coffee brand. The packaging presents egg coffee, a traditional drink from Vietnam that is still little known in other countries. The logo is based on a minimalist portrait of the founder. The brand name comes from a Vietnamese term for an aunt and recalls family bonds and community life. Colors are taken from the agricultural landscape where the coffee beans are grown. Recyclable paper and polyester are used for the pouches and the stationery. The modern design is aimed at coffee drinkers on the go.

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