Magazine of Design

Magazine of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Explore 1029 award-winning designs tagged Packaging on Magazine of Design.

Holiday Gift Set Packaging

Holiday Gift Set

Holiday Gift Set is a packaging design for a collection of consumable holiday gifts. The set contains an 80 g chocolate bar, a 40 g herbal tea package, a 200 g jar of natural honey and a 140 g cinnamon scented candle. The illustrations are inspired by Zemyna, the Lithuanian earth goddess, shown here as a modern figure wearing sneakers and headphones. The long white hair of the goddess recalls snow and familiar festive images. A muted natural colour palette reflects the ingredients. Offset, flexography and digital printing are used.

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Jianlibao Wepop Sugar-free Sparkling Water

Jianlibao Wepop

Wepop is packaging designed for a sugar-free fruity sparkling water. The PET bottle has a simple shape that becomes narrower towards the top. A silk-screen matte film gives the surface a stable grip and a soft feel. The typeface uses a pixel effect, and each character is split into separate strokes that act as building blocks. Fruits are illustrated in a pop art style, with contrasting colors of high purity marking the four flavors. The packaging aims to present a healthy drink to young consumers.

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Mingniang Chinese Baijiu

Mingniang

Mingniang is a packaging design for a Chinese baijiu blended with concentrated tea essence. The bottle is made of glass and combines an embedded thin metal sheet with a landscape image carved on the back, which appears through the refraction of light. Acrylic, self-adhesive labels, silk screen printing and a crystal cover complete the package. Smooth flowing lines suggest lake water when seen from above and the aroma of tea when seen from below. An ecological green tone conveys the health theme of the drink. The package measures 150 by 150 by 338 millimeters.

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4Vita Herbs Health Beverage

4Vita Herbs

4Vita Herbs is a packaging design for a range of herbs used to prepare beverages. Each package carries a drawing, and a harmonious color palette links the drawings into a single visual identity for the series. The bright tones were inspired by the colors of the herb fields and differ from the low tones common in similar products. Descriptive text is placed on the front of the package instead of the back, so the benefits and the main information are read quickly. The package is a plastic doy pack with a zipper that keeps the herbs fresh after the first opening.

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Sienna Monroe  Identity and Packaging

Sienna Monroe

Sienna Monroe is the brand identity and packaging for a plant-based, cruelty-free cosmetics line. The gift box also serves as the shipping box for online orders, which reduces waste. The box is made from recycled uncoated compostable cardboard printed with vegetable inks. The bottles are made from glass, a material that can be recycled repeatedly, and the labels use post-consumer waste paper. A natural printed pattern softens the bold typography. The packaging is intended to be kept and reused after the product is finished.

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Hankol Liquor Packaging Design

Hankol Liquor

Hankol Liquor is a packaging design for a sauce-flavour liquor. The name Hankol refers to a person who drinks boldly and happily, which reflects the people-oriented spirit of the brand. The bottle is outlined by strong and simple lines, and the logo is presented on the front. Positive and negative forms integrate the silhouette of the founder into the negative shape, recalling the original intention of the brand. Chinese calligraphy and a seal are used in the typeface to present an oriental cultural character. The outer box is made of environmentally friendly EPP material.

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Yanzhiwu Spring Festival Gift Food Packaging

Yanzhiwu Spring Festival Gift

Yanzhiwu Spring Festival Gift is a food packaging design created for the Chinese Spring Festival. The box is finished in Chinese red to highlight the festive character of the holiday. The package opens like a pair of double doors, expressing the idea of home and welcome. Traditional Chinese elements such as window panes, lanterns and firecrackers are applied to the surfaces. Through the window panes, scenes of reunion and celebration are shown. The design is intended as a gift box for sharing greetings between friends and family.

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Xi Lin Men Alcohol Beverage Package

Xi Lin Men

Xi Lin Men is a packaging design for Chinese spirit, and the name means approaching happiness. The bottle is transparent, so the clear liquid is fully visible. Viewed from an angle of about 45 degrees, a relief of two fish placed head to tail appears at the base, recalling the Yin and Yang symbol. A frosting technique gives the fish relief depth, and the red dots on the foreheads of the fish are applied by thermal transfer printing. The cap resembles bamboo, a sign of steady growth. The narrow top and wide base make pouring easier.

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QingJing   Tea

QingJing

QingJing is a packaging design for Chinese rock tea. The name is taken from a Chinese classical text and refers to stillness and meditation. The surface graphics are based on ink painting, and the image can be read either as a butterfly or as a Buddha, depending on the viewing angle. Six groups of images create different visual effects from different perspectives. The tea is held in a ceramic pot, because ceramic does not react with tea and does not absorb its fragrance. The streamlined body and the fitted lid allow easy opening and closing.

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Labelist Cosmetics Skin Care Package

Labelist Cosmetics

Labelist Cosmetics’ packaging has been designed taking into account current sector trends. Soft but very bright colors have been used to attract the customer's attention. An attempt has been made to differentiate the three levels of the product: essential, treatment and intensive through packaging, color and touch. The result has been achieved the result by applying the different inks, varnishes, types of paper and finishes.

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Tsarsky Reserve Paper Packaging

Tsarsky Reserve

The aim of package for frozen semi-finished products is to create a catchy image of a brand avoiding traditional visual for food being on a plate. The pattern based solution has been chosen as the one that makes the eyes of a consumer already enjoy the food. The colors which are used for representing are definitely recognizable among the line other food designs. In addition, the simplicity of forms in this design underlines the contemporary approach and simultaneously highlights the idea of universality. As the result, this design makes the product easy to like for various viewers

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From Caudat Packaging Design

From Caudat

From Caudat is a packaging system for coffee, produced in one kilogram, 500 gram and 250 gram formats. The design replaces the usual image of coffee beans with graphic mascots inspired by ancient civilizations and by Samoan tattoo art. Yellow and black are used in measured proportion to create contrast without visual discomfort. Open space keeps the layout clear and easy to read. The packs are printed by offset and flexography on paper, aluminium foil and plastic films. The aim is a coffee pack that is easy to remember and easy to describe to others.

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