Magazine of Design

Magazine of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Explore 1029 award-winning designs tagged Packaging on Magazine of Design.

Lianyue liquor Packaging

Lianyue liquor

Lianyue Liquor is a packaging design for a liquor bottle and its box. The bottle takes the form of a lotus awning, a shape drawn from the lotus seed pod. In traditional Chinese culture, the lotus expresses noble and upright qualities. The bottle is made from a glass mold finished with an environmental protection glaze, and the production process is highly demanding. The lotus leaf is the main visual theme of the box. When the three sides of the box are placed together, they form a complete lotus leaf painting, which strengthens brand expression. The package measures 120 by 200 millimeters.

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Tianyoude Private House Wine Liquor

Tianyoude Private House Wine

Tianyoude Private House Wine is a packaging design for highland barley liquor. The design uses three representative animals of the plateau as anthropomorphic illustrations. The Tibetan antelope, with a docile nature and a sensitive sense of taste, is shown as the winemaker. The brown bear, with a strong body, is shown mixing the materials. The wild yak, a typical alpine animal, completes the group. The outer box takes the form of a gift box and is made of environmentally friendly special paper. Hot stamping and printing reflect the plateau ecology.

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2019 Admissions Welcome Package DGUT Freshman Admission Notice Gift Box

2019 Admissions Welcome Package DGUT

The 2019 Admissions Welcome Package is a gift box prepared for new university students in Dongguan, China. The design completes a three-year visual series based on natural growth, moving from sowing and flowering to fruiting. The red Lingnan lychee is used as the core pattern, and the side of the box opening is die-cut with a hollow lychee shape. A wooden postcard is laser engraved and can be folded into a three-dimensional lychee pendant. The box holds letters, a canvas bag, a map of local revolutionary sites, badges, stickers and passes.

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Have A Good Tea Package

Have A Good Tea

Have A Good Tea is a packaging design for a Japanese flavored tea produced in the historic city of Kawagoe. The box holds tea with cherry blossom and night cherry blossom flavors, made for the season of cherry blossom viewing. Hand-drawn watercolor illustrations show a local landscape, and the logo area is embossed to separate it from the background artwork. The box is easy to hold, is made of recyclable non-glossy high quality paper and can be taken apart for recycling. The design aims to introduce tea culture to younger people.

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Bairuiyuan Wolfberry

Bairuiyuan

Wolfberry, as the oriental treasure of plant fruit, has always been regarded as a good product of medicine and food. This design works not only meet the application of the product itself to lock fresh technology, maximize its nutritional components, but also skillfully integrate the Chinese millennium inscription stone carving art to express the humanistic spirit of Chinese medicine. Let people feel the balance between traditional culture and modern science and technology beauty.

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Dashi Egg Sand Packaging

Dashi Egg Sand

Dashi Egg Sand is a takeout package for a Japanese omelette sandwich. The wrapping paper is printed with an illustration of the sandwich cross-section, expressing softness and a handmade feel with a deliberately rough impression. The ink colors represent eggs, sauce and the ocean blue of the store. The box is made of unbleached kraft paper with water and oil resistant treatment, without plastic or film. When the wrapping paper is opened, the package becomes a piece of tableware that presents the dish. The aim is to enrich the whole meal experience.

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Autumn Sky Gift Box

Autumn Sky

Autumn Sky is a gift box designed for Chinese moon cakes. The box holds eight moon cakes, a set of knives and forks, and an electronic candle. The sides are made of laser carved silver paperboard backed with a frosted PVC sheet, and two carved layers are separated by 15 mm EVA material to create depth. The lid is made of transparent acrylic. When the candle is lit at night, the carved clouds, waves and forest patterns cast light and shadow on the wall. The form refers to the paper covered window panes of ancient China.

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Lidugaoliang Baijiu Alcoholic Beverage Packaging

Lidugaoliang Baijiu

Lidugaoliang Baijiu is a packaging design for a Chinese distilled liquor. The bottle has a smoothly curved form and is embossed with sorghum elements. The round cap and the circle on the outer box are based on porcelain of the Yuan Dynasty, the period in which the brewing of this liquor began. The angled label is made of leather. The outer box combines leather and metal and is opened by turning a circular disc. The green tone was deepened to suit a high-end product. The packaging measures 120 mm in width, 120 mm in depth and 330 mm in height.

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Hall of Prayer for Good Harvest Building Block Toy

Hall of Prayer for Good Harvest

Mi Temple of Heaven Builder Packaging is a paper package for a building block toy. The outer surface presents the Hall of Prayer for Good Harvest in fine line drawings, and a layout with generous white space keeps the image calm. The structure combines display and packaging in one box. Opening the upper cover reveals a printed door that shows the history of traditional Chinese wood joinery, with a list of all parts on the reverse side. Behind the door, the block bags are arranged in layers. The inner structure can be taken out and reused as a storage box.

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Yanghe Personal Letters Baijiu Packaging

Yanghe Personal Letters Baijiu

Yanghe Personal Letters Baijiu is packaging for a Chinese spirit produced in Suqian, Jiangsu province, an area known for its liquor production. The design presents the calligraphy of Chinese literati in the form of handwritten letters, while a local map shows the rivers, lakes and wetland that surround the distillery. The bottle is made of ceramic with a matte white glaze, and the bottle cap can be used as a drinking cup. The outer box is made of environmentally friendly corrugated paper wrapped with a paper cover, and the box opens easily.

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Deng Long Ji Alcoholic Beverage Packaging

Deng Long Ji

Deng Long Ji is a packaging design for wine, created for a Chinese wine brand. The bottle shape is derived from the traditional Chinese lantern, a form associated with prosperity and celebration. The bottle cap is decorated with a Chinese window lattice pattern. The gift box is made of decorated fired acrylic and the bottle is made of decorated fired glass. The box measures 109.02 by 109.02 by 280.5 millimeters. The design presents wine through a contemporary Chinese aesthetic and aims to change the common view of wine as a purely Western product.

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OHO Lentil Chips Chips Packaging

OHO Lentil Chips

OHO Lentil Chips is a packaging design for a lentil based snack. The bag measures 190 x 250 x 50 mm and is printed on polypropylene by flexography with a paper touch varnish. A kraft paper background replaces the bright colours common in the snack category and gives a natural appearance. Illustrated graphic elements add a playful character, while the flavours are shown through high quality photographic images. The combination makes the product easy to recognise and presents it as a healthier snack option.

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