Magazine of Design

Magazine of Design featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Explore 1029 award-winning designs tagged Packaging on Magazine of Design.

Secret Behind Magic Nuts Blind Box

Jinglun Cui Nuts Blind Box Packaging

Secret Behind Magic

Secret Behind Magic is a blind box package for mixed nuts. The outer box graphic uses coordinated lines and three primary colors, inspired by Mondrian composition, combined with a simulated brown kraft paper tone. The design conveys the idea of balanced and healthy nutrition in a simple way. The inner boxes follow the same colors and add cartoon character illustrations for a role play game. An internal lifting mechanism pushes each inner box to the opening, so all boxes can be pulled out one by one. Food contact grade board and soy ink are used.

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Zaotu Shaofang Liquor Packaging

Jun Li Liquor Packaging Packaging

Zaotu Shaofang

Zaotu Shaofang is a packaging design for a liquor made with white bentonite, a clay added to the fermentation pit mud. The packaging uses bentonite white as its main color. Mountains, sunlight, clouds, water, trees and birds are combined into a pattern shaped like the Chinese characters for bentonite. The pattern reflects the winemaking environment and the main feature of the product. The box opens from the middle to the left and right, and the inner box moves forward for display. The box is made of special paper with gilding, and the glass bottle is sprayed white with a baked pattern.

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Meandre Bottle and Package Design

Jiawei Wu Bottle and Package Design Packaging

Meandre

Meandre is a bottle and packaging design created for a natural perfume brand. The name comes from a French word that means curves of a river. The design aims to give an immersive experience of wandering in a forest. The cap follows the form of a bending branch, and the bottle is made of North American walnut shaped by a wood bending process. An information card carries a photograph and a description of the rural French forest that inspired the fragrance. Only natural, woody notes are used in the scent.

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Qiong Niang Baijiu Packaging

EvanChen Packaging Packaging

Qiong Niang Baijiu

They have incorporated the Bell and Drum Tower, which best represents Qionglai, and the map of Qionglai into the main image of the packaging by drawing them as abstract graphics. The great mountains of Qionglai have nurtured the people and culture of Qionglai and are an important vehicle for Qionglai. In their bottle label design, the abstract graphics are repeatedly superimposed on thin special paper, with light filtering through the bottle and the wine industry to create an image of Qionglai's local Tiantai Mountains, which when superimposed adds to its cultural weight.

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RedDog Adult Pet Food Packaging

Shenzhen Hongrui Biological Technology Co., Ltd. Packaging Packaging

RedDog Adult Pet Food

RedDog Adult Pet Food is a packaging design for a new nutritional formula staple food for cats and dogs. The visual center of the package carries the Roman numeral 1, which stands for new content and a new start. Simplified animal images show whether the food is suitable for cats or for dogs. A strong contrast of color tones improves visual recognition. The package is an octagonal sealed PET doypack with a sealing brace, so the pack can be opened repeatedly and kept closed. The design aims to strengthen brand recognition and to show product quality.

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Glorium Saffron Packaging

Arvin Maleki Saffron Packaging Packaging

Glorium

The Glorium package consists of three parts. The outer cylinder has symbols of flowers that grow from the ground to the sky. The inner base has a crown in which the main glass is placed and adds to its beauty. The descriptions of saffron are written inside the crown. The third part is saffron glass, the twist inspires the lid, which is inspired by saffron flowers and the body in saffron branches, and the reflection of light in it multiplies the beauty of the red color saffron.

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Shacheng 1976 Wine Packaging

Lin Yibin Wine Packaging Packaging

Shacheng 1976

Shacheng 1976 is a packaging design for wine bottles. The cap combines a crown form with diamond shapes. Two grape leaves wrap the lower part of the bottle, as if the wine is held in the palm of a hand. The bottle wall is transparent and gold is used as the main color. The closure joins a screw-top outer cap with a metal oak inner plug, so the bottle can be opened by hand and closed again for collection and display. The outer cap supports the inner plug and prevents leakage when air pressure rises. The design honors Shacheng, a town long known for winemaking.

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Xiaoxiancao Tea Bag

Jin Zhang Tea Bag Packaging

Xiaoxiancao

Through the study of the origin of tea bags, the designer determined the story in the Tang Dynasty, and took the tea drinking with the sleeves covering the mouth as the main visual expression to let more people know and love tea in a more interesting way. On the back, the easy to understand "tea" is used to convey the category and enhance the sense of quality. The small tea bag uses the aluminum foil bag with independent small package, which is convenient for consumers to carry and drink.

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Kampot Packaging

Vighnesh Shailesh Dudani Packaging Packaging

Kampot

Kampot is a family-run business named after the place of origin of their product conception. They are primarily into skincare products and use traditional methods to develop each product by hand using natural ingredients. The packaging is designed to reflect on their ancestral origins and the pure nature of their products. It hence has a mix of a modern and vintage personality, to provide a sense of heritage and culture that the brand carries. While keeping it minimal and pleasant, making it relevant for today's market.

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Gregory Donut Packaging

Jinglun Cui Packaging Packaging

Gregory Donut

Gregory Donut is a paper-based packaging design for donuts sold as take-away food. All visible paper is food contact grade. The sleeve is made of high tenacity FBB paper, coated with a water-based matt varnish that protects the ink and printed with food grade soy ink. A ninety degree rotational structure allows the packer to form the box quickly, so the packaging can be shipped flat. Each box holds six donuts, and two sleeve handle sizes suit six or twelve pieces. Navy blue graphics with donut and wheat illustrations recall sailor culture.

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Plant Selected Beverage

Blackandgold Design (Shanghai) Co., Ltd. Beverage Packaging

Plant Selected

Plant Selected is packaging for a plant-based beverage. The bottle is made of PET and covered with a matte film, and measures 60 mm wide, 60 mm deep and 177 mm high. The design follows a minimalist style inspired by Scandinavian design, with a large area of white space. The key benefit, 6 grams of protein per 100 millilitres, is stated clearly. Many plant-based beverages use busy graphics that show ingredients and product images. The calm layout of Plant Selected is intended to stand out on the shelf and to present the drink as vegan nutrition.

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Alpine Sprout Green Tea Packaging

Jie Yang Green Tea Packaging Packaging

Alpine Sprout

Alpine Sprout is a packaging design for alpine green tea grown in Wufeng County, Hubei Province, China. The tea grows on high mountains and cliffs, and picking the leaves is difficult. Abstract forms of steep mountains and Chinese calligraphy appear on the outer box to reflect the steep growing environment and the work of the tea pickers. A raised and recessed pattern on the side of the box recalls the ancient tea horse road. Degradable cardboard forms the outer box, and a degradable paper bag holds the tea inside.

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